Adding Security Increases Email Optin Rates
Tuesday, July 15th, 2008The days of squeeze pages are pretty much over, and getting email optins is becoming increasingly difficult as visitors become more guarded in releasing personal information. Adding visible security can overcome some of these concerns. Topics: Do We Want Sales Or Invalid Email Addresses; The Tests; The Simple Optin Under Visitor Control; Optins Using Forms; Envelopes Please; Conclusion; Practical Implementation (more…)
